No introductions needed here you might think. However, MTV felt it was time to undertake some internal brand and product awareness; familiarising staff with its forthcoming events and current sponsors.

We put into effect a campaign to spread the word amongst the MTV workforce, bombarding these 'un-brand', 'un-product' aware individuals with a combination of slick, fast paced and branded flash animations, interactive tomfoolery and screen savers. Spreading the word and blowing them away with our motion graphics' mastery.